Connection: How To Network Without Networking

“One genuine relationship is worth a fistful of business cards.” ~ Susan Cain Today’s podcast is all about… Networking. Or, more accurately: connection. I share my thoughts on how to network if you’re an introvert, the four steps to genuine connection (online and offline methods included) as well as what to do with the connections […]

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CIP050: 3 Emails You Can Send to Get Clients

Recently, we’ve been talking about the joys – OK less so the joys – but at least the usefulness of email when it comes to getting anything from press, more work, better clients – all the things. But… you may be a bit stuck on what to email. You might not have any specific clients […]

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The Introvert’s Superpower

If you hadn’t noticed… I’m an introvert. Introverts are not exactly known for their gift of the gab. Sure, we can hold a conversation when it’s an intimate tête-à-tête: a one to one with a friend or someone we feel comfortable with. But put us in a room full of people and ask us to […]

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3 Things I Wish I Knew A Year Ago

True story: a year ago this week I added a note to Evernote titled ‘What I Wish I Knew a Year Ago’ and set a reminder to go off in 12 months time. I had just set up this site, and had decided to start focussing more on helping fellow creatives with marketing and the business-end […]

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3 common myths about writing emails to hard-to-reach people >>

Email Etiquette: 3 Myths You Need To Stop Believing

Show of (virtual) hands please: Have you ever found yourself spending hours crafting the perfect email to a potential client or member of the press, only to get… NO reply? Maybe your email went straight to the spam folder. Maybe you made a typo and they’re sitting in their office right now, laughing at your mistake. […]

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Why You Don’t Need a Website

OK so I never thought I’d write those words, as someone who, since 2010 has made a decent living from designing and building websites. Firstly: lets clarify that by ‘YOU’ I’m referring to individuals who are creating something or providing a service and are trying to reach their ideal customer or client. Because it goes […]

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